Tuesday, April 17, 2012

Mobile Content Consumption Is On The Rise


Shared by: Videyah! (Original by Emarketer.com) | Tuesday, April 17 2012 
33% of US population will use social networking and video on mobile devices by 2016
Over half of mobile users will be Smart Phone users

Content consumption on mobile devices is on the rise, including video viewing, music and social networking. According to eMarketer, by 2016, close to one third of the US population (over 110 million Americans) will enjoy content on a mobile phone at least once a month.
Study also reveals that:
  • The population of mobile music listeners will nearly triple between now and 2016 adding up to 81.3 million. That will include music directly downloaded or streamed to mobile phones at least once per month.
  • It's estimated that by 2014 over 42.6% of social network users will be accessing content on a go via  smartphones at least once a month.
  • Most of people will be accessing Facebook via their phones (49.4 million) and that number is expected to rise to 93.9 million by 2014. 





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