Online Video Industry Statistics Report of June 2012

By: comScore

June 2012 Online Video Statistics Summary: 

• 84.8% of the U.S. Internet audience viewed online video.
• 180.4 million viewers, 33 billion videos viewed, 20.6 hours spent watching per viewer.
• The duration of the average online content video was 6.8 minutes, while average online video ad was 0.4 min.
• Video ads accounted for 25% of all videos viewed and 2% of all minutes spent viewing video online.
• Top 3 video ad networks based on video ad volume: Google Sites, BrightRoll Video Network, Hulu.
• Top 3 Youtube partner channels based on unique visitors: Vevo, Warner Music, Machinima.

Read the original press release here.

Compare to May 2012 Online Video Statistics Summary.