Online video will soon dominate your time spent on the web. If you are a marketer you can use video to propel your business. Here is why:
- More users are consuming their video entertainment online. Numerous studies show that people spent more time watchin online video. According to comScore we watch nearly 22 hours of online video each month. They are most likely broken into many short-form videos.
- Marketers are using video to engage social media audiences. Brand marketers have found great ways to engage audiences and increase brand loyalty through online video by posting their videos on brand facebook pages.
- Barries to entry are low. Advances in technology allowed anyone to create HD video for much lower price than before.
- Plenty distribution channels. Marketers can use Youtube, Vimeo, Facebook, Twitter, Pinterest to share videos and making viral potential even higher.
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